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Textile Glossary

Embroidery

Definition

The art of stitching thread directly into fabric using industrial multi-head machines to create durable, textured designs. At White Cotton, we run multi-head Tajima machines capable of up to 15 colours per design. Embroidery is the gold standard for brand logos, offering unmatched durability and a premium look that no printing method can replicate. Stitch counts typically range from 5,000 for small chest logos to 50,000+ for large back designs.